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niche - What does it mean?

Definition of 'niche'

English

(wikipedia)

Noun

(en-noun)
  • (architecture) A cavity, hollow, or recess, generally within the thickness of a wall, for a statue, bust, or other erect ornament. Hence, any similar position, literal or figurative.
  • "Images defended from the injuries of the weather by niches of stone wherein they are placed." --Evelyn.
  • (biology) A function within an ecological system to which an organism is especially suited.
  • (by extension) Any position of opportunity for which one is well-suited, such as a particular market in business.
  • An arrow woven into a Muslim prayer rug pointing in the direction of Mecca.
  • Synonyms

    * (position of opportunity) specialty, specialization,

    Derived terms

    * fundamental niche * niche market

    See also

    *

    Verb

  • To specialize in a niche, or particular narrow section of the market.
  • * 2002 , Frederick Betz, Executive Strategy (page 92)
  • Product differentiation will be mostly limited to market niching and fashion.

    Anagrams

    * English borrowed terms ----